Privacy Policy

1. Introduction

PeakCrestWay ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our lead generation and social media advertising platform.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Contact our sales team
• Register for an account
• Use our services
• Subscribe to our newsletter
• Participate in surveys or promotions

This information may include:

• Name and contact information (email, phone, address)
• Company information
• Job title and professional details
• Payment and billing information
• Communication preferences

Usage Data

We automatically collect certain information when you access our platform:

• IP address and device information
• Browser type and version
• Pages visited and time spent
• Referring website
• Operating system
• Usage patterns and preferences

Lead and Campaign Data

When you use our lead generation services, we collect:

• Lead contact information and profiles
• Campaign performance data
• Social media interaction data
• Advertising campaign metrics
• Conversion tracking information

3. How We Use Your Information

We use the information we collect for various purposes, including:

• Providing and maintaining our services
• Processing transactions and billing
• Communicating with you about our services
• Improving our platform and user experience
• Analyzing usage patterns and trends
• Complying with legal obligations
• Protecting against fraud and abuse

4. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:

• Service Providers: We may share information with trusted third-party service providers who assist us in operating our platform
• Legal Requirements: We may disclose information when required by law or to protect our rights
• Business Transfers: In the event of a merger, acquisition, or sale of assets
• Consent: When you have given us explicit consent to share your information

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection
• SOC2 compliance for enterprise customers

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your data in a portable format
• Opt-out: Unsubscribe from marketing communications

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our platform. These technologies help us:

• Remember your preferences and settings
• Analyze website traffic and usage patterns
• Provide personalized content and advertisements
• Improve our services and user experience

You can control cookie settings through your browser preferences.

9. Third-Party Integrations

Our platform integrates with various third-party services including social media platforms, CRM systems, and advertising networks. These integrations are governed by the respective privacy policies of those third parties.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with applicable data protection laws.

11. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected such information, we will take steps to delete it promptly.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: